1 day ago Be among the first 25 applicants Mettler-Toledo International, Inc provided pay range This range is provided by Mettler-Toledo International, Inc. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range $90,000.00/yr - $105,000.00/yr Empowering Researchers with Innovative Solutions | Marketing Manager Dedicated to Inspiring Scientific Advancement As our Digital Marketing Manager, you will be responsible for global online marketing strategy development, implementation, and analysis for AutoChem. Essential duties and responsibilities will include: Managing the AutoChem presence on the corporate Mettler-Toledo website using Adobe Experience Manager (AEM). Developing and implementing a strategy for Search Engine Optimization (SEO). Managing the AutoChem web content translation process with an external translation agency. Acting as the primary liaison between AutoChem and the corporate eTeam, Web Development Team, and Lab Division eMarketing. Regularly reporting, presenting, and collaborating with business area marketing managers on recommendations to improve eMarketing results using various analytics tools and Microsoft Excel. Ensuring Email Marketing programs are executing successfully by collaborating with various stakeholders. Effectively supervise digital marketing budget, analyzing activities and costs and return on investment of Website, Email Marketing, Search Engine Advertising (SEA), Social Media Marketing, Value Content Marketing, third party marketing, and other eMarketing programs and making recommendations based on the analysis. What You Need to Succeed Bachelors in marketing, business, chemistry, life sciences, or related field is a plus. 3-5 years of experience with content development and using enterprise Content Management Systems (CMS) - Adobe Experience Manager (AEM), and Adobe Analytics is a plus Understanding of lead generation. Strong reporting and analytics background for digital marketing metrics. Strong understanding of SEO, SEA, and PPC. Apply today! Seniority level Mid-Senior level Employment type Full-time Job function Marketing and Sales Industries Appliances, Electrical, and Electronics Manufacturing #J-18808-Ljbffr Mettler-Toledo International, Inc
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